I still fail to see what the issue is. Based on comments around here most members go regularly anyways. Is it because there’s steps to follow? The windows? It’s not like it’s show up on this day only for the voucher and come back this day.
If I’m not mistaken this is basically come for members preview weekend get a free bag for actual opening month.
Lastly, other issues aside, this is a smart business decision and one of the first in a while from BGW. They get good numbers on how many they need to give away, can allocate some to sell, and get people to come in twice in a 6 week span.
And yes, if BGW set up production time ahead with a minimum order they can fluctuate their order and get everything in time in 9 business days. I’ve personally done that plenty of times.