I could not believe that the stock of steins was that low, nor could I have ever been prepared to hear that the store would not be refilling their shelves with authentic German Merchandise anytime soon; perhaps ever again.
I felt like someone had just thrown a rock through the Festhaus stained glass window. In some symbolic way, I could almost hear the crashing glass falling all around me at that exact moment.
If German gifts goes to the wayside and it is replaced with beer themed shirts and glassware made in China, Busch Gardens will have lost the heart and soul of their souvenir shops. So what if it doesn't make tons of money? It is one small piece of real estate in the big picture.
When I went to Epcot, each country had tons of expensive and authentic gifts from each location. Of all the Disney parks, Epcot is the one I love the most as it is not about "Mickey Mouse" or rides; it is about the "Experience"
I walked away from Epcot feeling refreshed and the joy of experiencing so many cultures in one trip.
This used to be the same for Busch Gardens. I used to feel that the countries held a European magic that came from the shops like German Gifts and Italy Gifts. The food, entertainment, souvenirs, music, and atmosphere were all carefully crafted to make me feel like I was far away from Virginia.
Sadly this past Sunday, I saw that the clock in Rhinefeld was not fully working, there were barely enough steins to cover the display wall in German Gifts, and the show This is Oktoberfest only plays late at night in a Festhaus when there is only one open line to purchase food.
However, what I also want everyone to know that I noticed the large group of children that were laughing and dancing to the traditional and well-loved tunes of the Festhaus despite the smaller late-evening crowd. The older gentlemen of the Rhine River Cruise were so proud of their job and of the joy they bring to others, that their enthusiasm radiated off them.
Lastly as I was leaving the park, I caught the Aquitaine village band playing to the crowds. Someone mentioned it was their birthday and the band played "Happy Birthday" to them. The family all had their cameras at the ready and I am sure that they would treasure that moment as much as I was clinging to my Busch Gardens stein I had just purchased.
This is my plea to all who care at Busch Gardens: Remember what made the park great for over 30 years. If it isn't broke- don't fix it. And if you do "fix-it" make sure it is the same quality or better when it is replaced. People do not come to the park specifically to buy merchandise. They will however, come to the park to have the opportunity to recapture the experience they had previously. When that "experience" is no longer there, they are left confused and hurt.
If too many "experiences" keep being removed without replacing it with another equal or greater quality product; nothing unique and special is left.
It is Quality over Quantity that really matters. Yet, I am certain that there is a profitable balance between the two that would please everyone. I know how to fix it... I just hope some one else cares enough to take this challenge and make sure to do the right thing.
Let us hope.
In the meantime, I took a photo of my beautiful stein that says "Busch Gardens Williamsburg" (Made in Germany- limited edition) with the German Band, Rhinefeld archway, and Welkommen Haus clock all featured on it. The top has the Anheuser Busch Clydesdales running around the top.
To quote Plato:
~ All things will be produced in superior quantity and quality, and with greater ease, when each man works at a single occupation, in accordance with his natural gifts, and at the right moment, without meddling with anything else.