SeaWorld P&E to Offer Coke Products Starting 2012

[Thing 342]

Via Press Release:

SeaWorld Parks & Entertainment announced today a 10-year agreement with The Coca-Cola Company that makes Coca-Cola® the “Official Refreshment Beverage” of our parks beginning January 1, 2012.
The new agreement includes product offerings, consumer promotions and sponsorship opportunities designed to maximize marketing collaboration and activation. Coca-Cola fountain beverages will be made available to park guests throughout the company’s 10 parks including at restaurants, dining services, mobile carts and vending areas. Products will include Coca-Cola®, Diet Coke®, Sprite®, Coke ZeroTM and Dasani® as well as other non-alcoholic beverages including soda, water, energy drinks, teas, juices and even coffee through its Georgia CoffeeTM brand.
“The Coca-Cola Company’s exceptional beverage brands, significant global reach and, most importantly, inspiring commitment to global citizenship will make for extraordinary joint programs,” said Jim Atchison, president and chief executive officer for SeaWorld Parks & Entertainment. “Our two companies share a like-minded mission to make a positive difference in the world and we are thrilled at the endless possibilities to create new products and programs that will benefit our guests, our communities and the natural world.”

"We are happy that SeaWorld Parks and Entertainment is now a member of the Coca-Cola family," said Stefanie Miller, Group Vice President of Strategic Properties for Coca-Cola Refreshments. "We look forward to leveraging our joint sustainability activities and brands to inspire and refresh SeaWorld Parks and Entertainment consumers through unique, value-added programs."

Original article: Here

Added a poll ~Atlantis

 

[Gavin]

Not a suprise, since AB is gone.

 

[Zachary]

Other than Verbolten, Coke is the best thing coming to BGW next year. Now if only we could get Dr Pepper...

 

[Gavin]

No dice, Dr Pepper is it's own Company. Have a disgusting Pibb instead, while I drink a Fanta.

 

[Thing 342]

My mom chugs Diet Coke by the gallon, so she'll be happy

 

[Pretzel Kaiser]

The GP's reaction on facebook is terribly awesome.

 

[David]

I approve of this in every way possible. Coke > Pepsi

 

[Unagi]

This doesn't faze me one bit. Though I won't be touching Diet Coke. That stuff is nasty. I do love Coke Zero so I'll be ok with that!

 

[FAL NR OX]

I am the other way around... I had coke zero once and didn't like it... But I wouldn't say love, but I do like diet coke

 

[jedijunky]

I wonder if they will bring back the old Coca-Cola/LMN sign at the exit of the ride.

 

[Shane]

Very sad. They've had Pepsi since before I can remember. What does AB have to do with Pepsi anyways?

 

[Gavin]

It use to be that they use to switch between Coke and Pepsi every so often (my guess is that way AB didn't show favor to either). But Coke and AB had a falling out in 1998 (I'm not sure on that date, and what it was over), so the parks switched to just Pepsi until now.

 

[Shane]

I do remember seeing some REALLY OLD park maps with Coke on them but as far back as I can remember it was Pepsi. I kinda liked that b/c it seems like every other park in the country has Coke. And unless its a Yum! restaurant its Coke. I prefer Pepsi 10:1.

 

[Pretzel Kaiser]

Yeah, LNM was "sponsored" by Coke at one point.

 

[Gavin]

In all honesty, I don't care as long as I can have an Orange Soda.

 

[Youhow2]

No more beloved mountain dew? :'(

 

[Gavin]

*Gasps* Your right, I now disapprove of this.

 

[mc14]

I like this alot better! I can only drink diet sodas since I am a type 1 diabetic, and Coke Zero is by far the most non-diet tasting diet drink!

 

[pandorazboxx]

well, they didn't have pepsi max, anyways, which is pretty much the only pepsi drink i drink, besides diet mt dew. I wonder if Coke will be the official sponsor for your road trip through the black forest on Verbolten!

 

[shb5007]

well, they didn't have pepsi max, anyways, which is pretty much the only pepsi drink i drink, besides diet mt dew. I wonder if Coke will be the official sponsor for your road trip through the black forest on Verbolten!

I would think they would sponsor Polar Pathway...you know, "official" Coca-Cola polar bears.