What exactly is there to do for someone that doesn’t like coasters at Kings Dominion or an average Six Flags park? Eat mediocre overpriced food? They have eliminated their live entertainment and most gentle attractions. They don’t even try to expand the market wider than children and thrill seekers. They are a poor investment.I got news for you but even if Six Flags invested 10s of millions into Kings Dominion Doswell Virginia is just not going to be a tourist destination in the foreseeable future. Dollywood has a lot going for it. One location location location. Believe it or not the Smokey Mountains are a huge tourist draw in fact the national park has been the most visited national park in all the different measurements that the national park system uses to track visitors since 1979. That has allowed Pigeon Forge to grow into almost a baby Vegas. Then you have Dolly herself and her connection to the park which opens demographic doors that wouldn't be as easy to open without that link.
BGW at least has enough non thrill things to do that they can operate more days than KD or a Six Flags park.
Parks and other tourist destinations such as Myrtle Beach and Vegas have failed. Dollywood succeeds because of its excellent management.