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Apr 1, 2010
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With 2018's Camp Snoopy well under way and rumors of a new coaster in the shuttered Whitewater area for 2019, this rumor can be laid to rest.

The amusement park will begin construction on a five-floor, 130-room SpringHill Suites by Marriott hotel this spring on the northeast corner of Carowinds.

Carowinds plans development on northeast side of park

Charlotte Business Journal said:
Carowinds will soon begin site work to make way for a development on at least part of the land it rezoned last year.

The amusement park confirmed it will begin construction on a five-floor, 130-room SpringHill Suites by Marriott hotel this spring on the northeast corner of Carowinds. The Charlotte Business Journal previously reported that the 24.2-acre parcel at 14523 Carowinds Blvd., which Carowinds rezoned last year, was pegged for a SpringHill Suites hotel.

 

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Shane

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I find it interesting that Cedar Fair has decided to franchise a national hotel brand instead of using internal naming. With the chain already owning four other hotels, I am confused as to why they went the franchise route. Especially with the hotel being 100% O&O by Cedar Fair, it's not like Marriott has any stake in the hotel outside the sign on the building.

If I had to speculate I would guess with this being their first hotel outside of Sandusky that Cedar Fair wanted to make sure the hotel had a built in customer base? It does mean that the hotel will use Marriott's reservation system and rewards programs, but I think it devalues the fact that it's Carowinds' hotel versus just another Spring Hill out on the main Boulevard.

But franchise agreements with hotels often end so perhaps after Carowinds gets themselves established in the hospitality market the hotel could be park branded, especially if they eventually open a larger resort style property.
 

Thomas

Never Sane to Begin With
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Oct 24, 2009
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Partnering with Marriot gives you the bonus of having their familiar branding and being promoted on their websites. People like familiarity and rewards points. It's the same reasons Colonial Williamsburg did the same thing with the Williamsburg Lodge.
 

Zimmy

Nessie is lonely.
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Not going to lie, if the option is there, I will opt for a Marriott, but cards on the table, I am a lifetime platinum member, so they kind of own my soul.
 
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Shane

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I'm not saying it's a bad thing. I was just surprised by it considering all of the chains other hotels have their own unique branding.
 

Mushroom

Getting aHEAD of myself
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I see the marketing benefit of including the Marriott branding, but I wish the name had at least some distinguishing feature to show that it's the official park hotel. If I were looking for a hotel specifically so I could stay close to Carowinds, "Carowinds Hotel by Marriott" or even "Carowinds Springhill Suites by Marriott" would have me much more interested.
 
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Apr 1, 2010
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Make your reservations now for WinterFest and New Year's Eve at the all-new SpringHIll Suites by Marriott at Carowinds.​

SpringHill Suites by Marriott Charlotte at Carowinds

Now Open

Hey, y’all! Stay just steps away from all the fun! Carowinds is widely known as the premier entertainment destination of the Carolinas, but now we take the notion of “destination” a step further as we open the doors to the first Carowinds hotel. After a full day of fun right where the Carolinas come together, relax and recharge at the all-new SpringHill Suites Charlotte at Carowinds. This hotel at Carowinds offers 130 well-appointed suites with separate areas for living, working and sleeping. Start each day with complimentary hot breakfast options and then wind down in the evening at the full-service bar offering local craft beer and premium wines. A business center, fitness center, laundry facilities, free high-speed internet service, an outdoor swimming pool and a 24/7 Market, round out the AMAZING at our hotel near Carowinds, in Charlotte, NC and Fort Mill, SC.

In addition to being right at Carowinds, our hotel is conveniently located off of I-77. A short drive to the south will take you to Fort Mill and Rock Hill, SC where you can enjoy outdoor sports and recreation, plus a wealth of historical and cultural attractions. A quick drive to the north will take you to the center of the Queen City, Uptown Charlotte—overflowing with options for shopping, eating and sporting events.
 
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